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Petco Foundation to Match All Donations up to $25,000 to Wisconsin Humane Society’s Virtual Pet Walk

Investment will help save more animal lives in Wisconsin through the COVID-19 crisis

Milwaukee, WI (May 18, 2020) – From May 18 to June 30, all donations to the Wisconsin Humane Society (WHS) Virtual Pet Walk will be matched up to $25,000 by the Petco Foundation to help save twice as many pet lives.

“The Petco Foundation’s support during this crisis is critical, as our work for animals and families is more important than ever,” said Anne Reed, president and CEO of WHS. “By matching donations to our Virtual Pet Walk up to $25,000, the Petco Foundation will be making a wonderful impact on our ability to help animals.”

Instead of gathering in Veterans Park for WHS’s annual Pet Walk on June 20, WHS is waiving all Pet Walk registration fees and inviting people to join them for a digital kickoff online, followed by a run or walk through their own neighborhood or on their treadmill. To register, or to make a donation to the Wisconsin Humane Society’s Virtual Pet Walk with twice the impact, please visit Sign up for the virtual walk and join WHS on June 20, 2020 to help save the lives of animals in need. 

This grant is part of the Petco Foundation’s Pledge to Save Pet Lives during this COVID-19 crisis by distributing $1M in product and cash donations and putting out a national call to implore animal lovers to take action to help save animal lives. This commitment follows the Petco Foundation’s recent distribution of more than $13M to animal welfare ¬organizations nationwide.  

“Animal welfare organizations are facing the business impacts of COVID-19, just like many other businesses during this crisis. But when your business is saving animal lives, the consequences of a business failure are devastating,” said Petco Foundation President, Susanne Kogut. “At the Petco Foundation, we will support our partner’s most critical needs during this time and help mobilize the public to take action to help save animal lives. We hope this matching grant support will help Wisconsin Humane Society do just that.”

The Petco Foundation is committed to supporting their animal welfare partners’ most critical needs as they face the dual responsibilities of protecting human health and saving animal lives through the COVID-19 crisis to ensure that every pets gets the chance to live their best life. To learn more about the Petco Foundation’s relief efforts, visit




About the Wisconsin Humane Society
WHS was founded in 1879 and is the oldest and largest shelter in Wisconsin, annually serving 40,000 animals and the people who love them. WHS is an independent nonprofit and receives no general government funding and is not part of any national umbrella group. WHS operates shelters in Milwaukee, Ozaukee, Racine, Brown and Door Counties, as well as a spay/neuter clinic in West Allis.  The organization offers adoption services, youth programs, veterinary services, retail stores, wildlife rehabilitation, training classes and more. WHS is ranked 4 stars by Charity Navigator, the premier independent charity watchdog group. To learn more, visit


About the Petco Foundation
At the Petco Foundation, we believe that every animal deserves to live its best life. Since 1999, we’ve invested more than $260 million in lifesaving animal welfare work to make that happen. With our more than 4,000 animal welfare partners, we inspire and empower communities to make a difference by investing in adoption and medical care programs, spay and neuter services, pet cancer research, service and therapy animals, and numerous other lifesaving initiatives. Through our Think Adoption First program, we partner with Petco stores and animal welfare organizations across the country to increase pet adoptions. So far, we’ve helped more than 6.5 million pets find their new loving families, and we’re just getting started. Visit to learn more about how you can get involved.